Fashion Merchandising
Fashion merchandising is an area of the fashion industry that requires specialized skills in everything from marketing, buying, sales and management to negotiation, customer relations and creative technologies. At Sanford-Brown's School of Business, our fashion merchandising degrees combine the development of conceptual and creative abilities with instruction on business practices.
Students enrolled in Sanford-Brown's School of Business fashion merchandising programs will be taught topics such as the evolution of fashion, fashion-trend forecasting, fashion media and fashion promotion by our faculty of many experienced professionals who have both the technical and business knowledge this field demands. Their firsthand perspectives can help students understand the complexities of fashion marketing and consumer behavior and the principles of buying and retail management.
Available programs within this Area of Study vary by campus. For specific program information please select the program link listed under the location you're interested in below: